Teleflex Global Product Manager, Interventional in Morrisville, North Carolina

Key responsibilities of the role include:

  • Lead, develop and execute comprehensive commercialization strategies

  • Lead cross-geographic and cross-functional team(s) to ensure project and launch success

  • Be the advocate for international markets and market development at the business unit level

  • Maintain strong, consistent and clear communication with all stakeholders on a continual basis

  • Represent the ‘voice of the customer’ - drive optimal utilization of market information and analysis to guide insights and decision-making

PRINCIPAL RESPONSIBILITIES:

  • Ensure existing business efforts are strategically impactful in Global Markets

  • Drive and support existing global SBU business operations and strategies, including robust lifecycle plans

  • Be the advocate for international market development at the business unit level

  • Understand the market trends and market size, the customer, competing systems and companies and potential new competing technologies

  • Take ownership of product line including sales forecasting and budget planning and new product forecast process

  • Ensure availability of expert-level knowledge in the use of products

  • Be knowledgeable of medical, interventional, and surgical procedures, key decision makers, clinical needs and market opportunities

  • Maintain awareness of U.S.-centric vs International product preferences

  • Develop action plans for new product development-to-delivery, including stage-gate process

  • Analyze data and trends to proactively plan and communicate key marketing activities

  • Identify unmet clinical needs

  • Ensure relevancy, compliance and ease of use of all product labeling, manuals and training materials

  • Ensure direct regional downstream engagement

  • Design and test economic value proposals

  • Actively lead or participate in cross-functional teams

  • Be recognized as an expert in key international market regions

  • Identify, design and execute effective Strategic Market Development Initiatives

  • Lead, develop and execute comprehensive commercialization strategies (ex: Regional Roadshows, new product launch).

  • Expand network of regional advisory boards into emerging markets

  • Develop, recommend, launch and lead strategic growth plans and strategies using program/project management best practices

  • Build stakeholder collaboration to ensure program success

  • Drive the technical project and produce marketing collateral

  • Ensure smooth transition (handoff) to product managers/regional reps

  • Collaborate to ensure development, distribution and management of communications, communication tools and training efforts

  • Drive the development and delivery of product knowledge-transfer resulting in high levels of credibility for sales reps, including development of new sales tools and training programs

  • Support development of value proposition messaging and fulfill communication requirements of Global Markets

  • Coordinate with Sales Training and Education team members to prepare training content

  • Support critical communications on product recalls to ensure recall requirements are met, sales reps and customer service staff are informed and customer loyalty is maintained

  • Support development and distribution of tools to facilitate value proposition messaging for global markets

  • Identify customer awareness strategies that result in customer migration, acceptance and adoption to newer products

  • Ensure development and delivery of relevant sales training that meets targeted clinical procedures/requirements

  • Identify, design and execute New Product and New Market opportunities in Global Markets

  • Explore, identify, and recommend new products, markets, and strategies

  • Partner with Business Development/ Mergers and Acquisitions to implement strategies as requested

  • Define, address and overcome new business/ product related issues, including defining product specifications, operational factors, customer needs, regulatory and distribution hurdles, time lines, forecasts, value proposition and entry/ exit strategies

  • Organize and conduct new product presentations and clinical evaluations with customers

  • All activities must be performed in compliance with the Quality System.

  • Performs duties in compliance with environmental, health and safety related site rules, policies or governmental regulations.

  • Performs other duties as assigned by Management

Key Relationships / Interfaces

  • Business Unit President

  • Vice President of Global Marketing

  • Global and Regional Marketing Managers

  • NA Sales Representatives and Management

  • Finance

  • QA/RA Department

  • Research & Development

  • Clinical & Medical Affairs

  • Legal

  • External Suppliers