Bank of America Merrill Lynch Team Financial Advisor Program (Business Developer) - Muskegon, MI in Muskegon, Michigan

Merrill Lynch Team Financial Advisor Program (Business Developer) - Muskegon, MI


MerrillLynch Wealth Management is a leading provider of comprehensive wealthmanagement and investment products and services for individuals and businesses.With 10,869 Financial Advisors and $1.9 trillion in client balances as ofDecember 31, 2015, Merrill Lynch is among the largest businesses of its kind inthe world.

MerrillLynch Wealth Management specializes in goals-based wealth management, includingplanning for retirement, education, legacy, and other life goals throughinvestment advice and guidance. Merrill Lynch’s financial advisors help clientspursue the life they envision through a one-on-one relationship with afinancial advisor committed to their needs — an advisor with access to theinvestment insights of Merrill Lynch and the banking convenience of Bank ofAmerica.

MerrillLynch Wealth Management is part of Bank of America Corporation.

TheTeam Financial Advisor (TFA) role is a specific functional role aligned to aFinancial Advisor (FA) team for the purpose of concentrating on a targetedaspect of the Team’s practice. The primary focus of the TFA BusinessDevelopment role is to define the team’s client acquisition plan, execute onthe plan through client acquisition activities, and track towards the FA Team’sclient acquisition goals.

Key Responsibilities

  • Understandall aspects of an optimal practice and complete the training and developmentneeded to prepare for a successful career as a Financial Advisor

  • Identifyand establish target niche client segments and establish a strong reputationwithin those markets and the designations to support the practice’sspecialization

  • Maintaina well-developed and clear team marketing plan that includes a well-definedvalue proposition designed to attract target client segment, and marketingmaterials that support this strategy

  • Ensurethe team’s practice develops and maintains a clear brand within the chosenmarket

  • Maintaina detailed client acquisition plan that keeps the practice engaged inconsistent prospecting activities to meet specific goals around activity levelsand success

  • Establishclient acquisition targets, develop proposals, and track success toward thesegoals

  • Trackand review progress on leads proactively and regularly

  • Identifyleads and referrals through specific methods that work for your practice (e.g.sourcing and asking for personal introductions, intimate events, strategicnetworking, referral alliances, targeted seminars)

  • Organizeand execute the team’s client acquisition plan; through hosting intimate eventsand/or targeted seminars, strategic networking, identifying and coordinatingreferral alliances, and/or sourcing and asking for personal introductions

  • Managethe client acquisition pipeline utilizing an identified pipeline managementsystem, including profile information, next steps and timelines

  • Establishand maintain relationship with the management team and inform them of anycircumstances that require supervisory attention/review/approval per complianceguidelines and policies

  • Completerequired training, obtain industry licenses (Series 7 & 66), masterassessments, maintain continuing education requirements and meet minimumperformance standards

  • Sourceprospective clients, capitalize on referrals and assess customer needs

  • Deliverhighly customized solutions and through collaboration deliver the fullresources of Bank of America Merrill Lynch

This position may be subject to SAFE Actregistration requirements. Pursuant to the SAFE Act requirements, all employeesengaged in residential loan mortgage originations must register with thefederal registry system and remain in good standing. If your position requiresSAFE Act registration, you will be required to register and to submit to therequired SAFE Act background check and registration process. Failure to obtain and/ormaintain SAFE Act registration may result in your immediate termination. Legalauthorization to work in the US now and in the future without sponsorship isrequired.



  • Provenability to engage with and influence others

  • Exceptionalinterpersonal and relationship building skills

  • Effectivecommunication skills (written and verbal)

  • Provenability to quickly build trust and credibility

  • Provenability to assess needs of clients and recommend appropriatesolutions/interventions

  • Provenability to work collaboratively on a team and with key partners

  • Provenability to listen and probe for clarity and understanding

  • Goaland results oriented

  • Abilityto source clients through prospecting and networking

  • Abilityto work in an environment where the majority of your compensation is tied toyour performance

  • Strongfollow-through skills

  • Computer/technicalliteracy and proficiency in Microsoft Word, PowerPoint, Excel

NOTE: In addition to Business Development, this position may be considered forthe Relationship Management role

Ideal candidate will have:

  • Atminimum a Bachelors Degree

  • Demonstratedtrack record of success

  • Proficiencyin using Sales Force / Client Relationship Manager Tool

  • Strongunderstanding of the Financial Advisor role

Job: BK-Financial Advisors

Primary Location: US-MI-Muskegon

Work Locations: MI9316 316 MORRIS AVE Muskegon 49440

Organization: 1468378-US WEALTH MANAGEMENT

Travel: Yes, 5 % of the Time

Job Posting Date: Nov 29, 2016

Unposting Date: Ongoing

Full/Part-time: Fulltime

Hours Per Week: 37.50

Shift: 1st Shift

Req ID: 16058130