Delta Air Lines, Inc. Product Specialist in Atlanta, Georgia
As Delta determines its path forward from a cross-channel perspective, a new Omnichannel organization is being created to align organizational priorities with a cohesive strategy that accelerates Delta's direct-to-consumer to efforts. The Project Specialist - Omnichannel Revenue Strategy will focus on efforts to drive direct channel growth in partnership and alignment with key commercial stakeholders (eCommerce, Distribution, Sales, Reservations, and CE&L).
Develop comprehensive KPIs, plans, and roadmaps to track omnichannel performance / progress on revenue metrics and initiatives
Serve as business owner for Direct channels "value proposition" and advocate industry leading attributes and reasons to believe for consumers to book directly through direct channels
Drive omnichannel focus and lens across ongoing commercial initiatives with prioritization toward focus cities and target markets
Collaborate with Global Sales to reconcile B2C Direct strategies with existing B2C programs in Indirect channels, while also driving alignment in support of TMC/OTA/Agency efforts
Champion B2B2C strategies that enable Delta's Corporate and SME customers to book through Direct channels
Bachelor's degree or equivalent work experience in process management, business or related field is preferred; minimum of two years of post-undergraduate work experience required.
Knowledge of Delta Air Lines and/or the airline industry, travel landscape and digital commerce/digital marketing.
Must be a creative and innovative problem solver, while also being entrepreneurial and financial results-oriented.
Highly quantitative with ability / desire to work in a fast-paced, dynamic and evolving environment.
Must be able to compile compelling, concise presentations / summaries for review / use by leadership.
Must possess strong written and oral communication skills.
Must be performing satisfactorily in current position.